Consumer Insights

Grow with Clarity Not Guesswork

Restaurants lose millions by missing what really drives their customers, choosing the wrong sites, overlooking competitors, and pricing menus without context. Mapchise puts it all in one dashboard, so you see the full picture and answer the biggest questions without guesswork.

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Built for Restaurants. Not Generic Tools.

Know Your Guests

Uncover who your diners are, what drives their choices, and where to find more like them.

Find Hot Markets Early

Spot untapped locations with strong demographics and lookalike customers.

Stay Ahead of Competitors

Track openings, closures, menu moves, and pricing strategies.

Unified Insights To Fuel Growth

No one else in the industry gives you a single environment where all your data comes together. We connect your POS, loyalty, reservations, and marketing systems into one platform built for operators.

And here’s where we go further. We enrich your customer data with real identities and match them against millions of profiles to show you where your best customers live. That means you don’t just understand your business, you know where to grow it next.

Mapchise Overview Market Segmentation
Psychographic Data

The Mapchise Advantage

  • Customer Insights & Revenue Attribution
    Know who drives revenue and find their lookalikes. Gain visibility into up to 80% of your guests.
  • White Space Analysis
    Identify new markets at the product/menu level. 1 in 3 restaurant failures comes from poor site selection.
  • Competitor Analysis
    Learn from openings, closures, and failed strategies. 
  • Pricing Intelligence
    Optimize menu prices by trade area.
    Regional mispricing costs chains up to millions annually across locations.
  • Mobility Data
    Understand diner movement and demand patterns.

Why Restaurants Are Struggling to Grow​

Restaurants are facing tougher markets than ever, and growth requires more than intuition. Based on recent internal research from our data:

  • 1 in 3 closures occur in areas that are either underserved or oversaturated, showing that both weak demand and fierce competition are risky.

  • In highly saturated markets, one closure often leads to 8–9 others, a signal that without customer clarity, brands struggle to survive.

  • Even in high-traffic areas, nearly 3 in 10 closures happen because dominant competitors capture the market, proving that foot traffic alone isn’t enough to guarantee success.

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Get Revenue Optimization Insights in 3 Simple Steps​

1

Integrate Your Systems

We’ll connect your existing systems to our platform so all your data flows in seamlessly.

2

Run Your Analysis

Mapchise scans competitors, products, pricing, and potential customer base.

3

Get Your Insights

Gain clarity to make smarter decisions that boost profitability.

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